LET US HELP YOU
with
MARKETING

Many people see marketing as a dark art.
But marketing is simply persuasion, not coercion.
You can never force anyone to buy or give –
but you can persuade and encourage them.

You can give them powerful reasons for supporting you –
but in the end, it’s their cash and their call.

Knowledge is power.
The more you know about prospective donors or purchasers,
the more effectively you can frame your appeal.
Research and market surveys
are worth their weight in gold…

But how best to use your knowledge?

whether you are

  • Carrying out market or prospect research
  • Launching a new product or appeal
  • Converting single to recurring gifts or purchases
  • Targeting transformative, major gifts or purchases
  • Or refreshing an existing range or operation