LET US HELP YOU
with
COMMUNICATIONS
Many people think they communicate clearly,
but find their message is misunderstood.
Many fundraisers know what they want the money for –
but fail to work out why donors should give it to them.
The best fundraisers see it from the donors’ point of view.
Which beggar is more likely to get your dollar?
Desperate neediness?
or
Pursuit of excellence?
It’s not only nobler to give than to receive,
but more fun. The intellectual appeal must make sense but the emotional appeal usually clinches the gift.
President John F Kennedy put it in a nutshell:
“Ask not what your country can do for you. Ask what you can do for your country.”
Whether you need:
copywriting
or Public Relations
or any other form of communications,
advertising copy, magazine articles,
direct mail, speeches, lectures,
radio/tv commercials or books.